E-MAIL MARKETING TIPS
Here are some quick Marketings Do's and Don'ts that will help you stay on track and avoid the most common Pitfalls out there:
DO THIS:
1. Use a Clean List that is regularly e-mailed to and updated for Bounces, Unsubscribes, and Complaints.
2. Use your Own SMTP Server to send out E-Mail. Don't pay per E-Mail Sent and don't use someone else's server.
3. Use E-Mail Software that automatically varies the Content of each E-Mail so each Recipient receives a slightly different version of the e-mail and thus avoid Spam Complaints and avoid burning-out your List.
4. Throttle the Rate at which you send e-mail so your Campaign goes out as slowly as possible while still achieving your Goals.
5. Watch your IP Addresses constantly on a Blacklist Checker such as http://www.mxtoolbox.com/blacklists.aspx to make sure your IP's are all clean and your e-mails are reaching your Recipients Inbox and not their Spam Folder.
6. Market to your List CONSTANTLY, so you are always in front of them until they have a need for your Product or Service.
DO NOT EVEN THINK OF DOING THIS:
1. Use a List with over a 5% Rate of Invalid and/or Bouncing E-Mail Addresses. It will get your Blacklisted FAST.
2. E-Mail your whole List in one shot as quickly as possible. You will be perceived as a Spammer and will be Blacklisted.
3. E-Mail the same or very similar message over and over to the same list. This alone with also get you Blacklisted.
4. Rent an E-Mail List. You are guaranteed to fail with this strategy and most companies providing this service are crooks.
5. Send E-Mail using an E-Mail Marketing Service such as iContact. You will be shut down before you even finish sending to your List.
6. Ignoring Unsubscribe Requests. This is sure ticket to Blacklist Hell.
Keep these Tips in mind when selecting a Data List Provider or any Company to execute your Marketing Campaigns and you will dramatically increaase your likelihood of Success, as well as avoid major expensive problems.
For a Serious E-Mail Marketing Solution that works incredibly well, we recommend iMailUnlimited.com. If you mention you purchased one of our Data Lists, you will be automatically eligible for a 10% Discount OFF any of their Plans.